Digital Marketing Manager

Workshop Recruitment

Job Description

An innovative and fast-growing eCommerce brand based in Fareham is seeking a Digital Marketing Manager to lead its digital marketing function. This is a pivotal role within a successful business known for its high-quality products, sold via Amazon, eBay, Shopify, and its own website. You will lead a team of six and shape the digital strategy to drive traffic, engagement, and sales across all platforms.

Main Duties

  • Manage and mentor a growing team, including campaign executives, PPC specialists, ecommerce administrators, and content creators
  • Plan and execute data-driven digital marketing strategies across paid search, SEO, content marketing, and social media
  • Oversee the full digital advertising budget, ensuring spend is tracked, analysed, and optimised for performance
  • Lead go-to-market campaigns for new product launches across marketplaces including Amazon, eBay, and Shopify
  • Work with the senior leadership team to ensure digital marketing goals align with commercial targets
  • Report on KPIs and campaign performance, driving continuous improvement in ROI

Skills and Knowledge

  • Strong track record managing digital marketing teams within an eCommerce setting
  • Expert-level knowledge of Google Ads, Meta campaigns, SEO, and marketplace advertising (e.g. Amazon & eBay)
  • Budget ownership experience, with proven results optimising spend and scaling campaigns
  • Confident in launching and promoting products across eCommerce platforms
  • Strategic mindset with the ability to get hands-on when needed
  • Strong communication and reporting skills

Salary and Benefits

  • £45-50K
  • 25 days holiday plus bank holidays
  • Mon-Fri 9am – 5.00pm or slight variations, some work from home available
  • Casual dress code
  • Pension
  • On site parking

 

Job Summary

Fareham
£45000.00 - £50000.00 Per Annum
Permanent
Marketing
July 23, 2025